Changjiahui · Upward Property · 2023
A promotional 3D motion video created for Changjiahui. With the entire technical production cycle limited to less than 24 hours, the primary goal of the project was to ensure the script content was completed. It is the project with the most stringent timeline constraints I have ever taken on.
The most striking aspect of this project was the extremely tight production cycle; when I took over, there were less than 24 hours left before the project release. Among the materials provided to me were only a hand-drawn script and a rejected video produced by another company. Fortunately, the basic logic of the hand-drawn script was intact, so after making some additions and modifications to the original script, I immediately began technical work such as 3D model construction.
Special thanks are due to my friend ChenJunFeng for technical support during this process, helping me complete the city model construction and post-production special effects. This allowed me to squeeze out more time to refine the dynamic components.
Credits:
Design & Animation by:WenShan
Post-production by:WenShan
Graphic Design:Essence
Creative Director:WenShan
All works created by WenShan
